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by Donald B. Ardell, Ph. D.
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Wellness in the Headlines
(Don's Report to the World)

Worksite Wellness Efforts Face A Major Hurdle - And That Could Become A Turning Point For the Better

Monday March 1, 2010

"Now and then there arises a man who on peril's edge draws from the scabbard of despair the sword of victory."  Robert G. Ingersoll (1833-1899)

A recent headline in a Wall Street Journal article gave the impression that worksite wellness programs are at a crisis point due to a federal law. This is a major development. I'm surprised the problem has not received more attention. Other than the WSJ piece, I have seen or heard nothing about this conflict. In fact, neither WELCOA nor the National Wellness Institute has released an alert or other news item about how worksite wellness has come to what Ingersoll might have seen as peril's edge—a grave threat to the U.S. worksite wellness movement. 

What is the grave threat? What is so pernicious as to sound a death knell for programs that encourage workers to understand and reform poor habits in order to suffer less illness? What is it about worksite wellness that persuaded a WSJ writer to describe such programs as being endangered?

Before reading the article, my thoughts went to all kinds of scenarios, what Albert Ellis might have labelled instances of "horriblizing," such as the following:

However, I soon realized that these fears of mine were a bit over the top. Something else led the Journal reporter to conclude that worksite wellness programs were in immanent peril. I looked more closely at the article and sensed from the title that the problem was none of the concerns expressed above. The title of the WSJ piece, "Wellness Efforts Face Hurdle: Asking Workers About Family Health History Can Clash With U.S. Genetics Law" (February 1, 2010), hinted at a different problem. Well, OK, a hurdle is still a hurdle which could, if set too high to pass over or too wide to go around, put a halt to wellness programming at companies all over the land. This was still a serious matter. So I resolved to read on and assess the degree of danger of losing worksite wellness because of something related to recent genetics legislation.

Here is what I discovered. 

The law in question is designed to discourage workplace discrimination based on risks of future illness conditions. OK, so how is that a problem with regard to offering a wellness program?

Well, the writer suggests that employers might lure trusting workers to reveal information about their genetics, and that they might even use cash and other worksite wellness incentives as bait for this purpose! Suspicions are raised by the fact that companies offer the insurance-premium reductions and assorted other rewards if employees complete those nefarious health surveys! Never mind that company management insists the sole purpose is to discover who might benefit from health advice or specific wellness activities or educational sessions targeted to future problem areas. We know from the behavior of banks, investment firms and other machinations of the Wall Street set that it is unwise to trust big companies. 

For the record, be advised that the "Genetic Information Nondiscrimination Act," enacted in 2009, does indeed restrict "employers' and health insurers' ability to collect and disclose genetic information." The restrictions apply not only to genetic-test results, but family medical history, as well. The legislation expressly prohibits "insurers and employers from using genetic information for coverage and employment decisions, such as hiring, firing and promotion."

So then, how much of a problem is this? 

Some worksite wellness leaders claim that cash and other incentives are essential for gaining participation of workers in the wellness programs offered. They seem to believe that employees take positions something like this: "Pay me or I won't cooperate in learning how to boost my prospects for not getting sick, run up medical insurance costs or better the quality of my life. Unless, of course, you pay me to help myself." 

A survey last year by PriceWaterhouseCoopers found that 70% of employers offer wellness programs, and 64% of companies included financial incentives to participants for completing health risk questionnaires. Popular wellness programs include smoking-cessation, weight-loss and disease-prevention efforts.

How consequential is this conflict between genetics law and wellness program incentives and information gathering? More important, how hard will it be for companies to surmount privacy barriers in the provisions of the new law?  

Some wellness managers cite cost savings from using these incentives to gain cooperation and thus data, and now worry that the new rules will prevent them from channeling at-risk employees to needed diabetes, cardiac and respiratory programs. Others think they can work around the restrictions. The American Medical Association and the American Heart Association have come out against exempting wellness programs from restrictions on collecting genetic information. Wellness programs "need not collect and retain private genetic information to be effective," said the AMA in a letter opposing exemptions. 

I say, "Good riddance to invasive questionnaires and incentives to reveal sensitive family data." And, most important, good riddance to fake wellness programs. This might be just the kick in the pants needed to leave the history-taking and disease management, testing, prevention and assorted health education efforts to the medical managers. It might be the kick in the pants needed to begin organizing and presenting REAL worksite wellness programming.

In short, it might be a turning point for the better, the inspiration needed "to draw from the scabbard of despair the sword of victory." Instead of prevention and health education, both reliant on now inaccessible family history taking, worksite managers can offer education in reason, exuberance and liberty. They can introduce and render fascinating applied philosophies via connections between great ideas and great thinkers with current issues and eternal mysteries. They can teach critical thinking and science appreciation, vital in a society wherein "44% of Americans believe God created human beings in their present form within the past 10,000 years." (Source: 2009 Gallup poll, as reported in the WSJ's "Health Journal," February 23, 2010, p. D1.) They can also focus on positive, life enriching matters such as exploring varied paths to happiness, joy, humor and meaning, while encouraging environmental awareness, global consciousness and a dazzling variety of possibilities wherein workers might choose to work at becoming better people capable of increasing their quality of life and that of others, as well. All this and more may not have direct, measurable links with corporate medical cost savings, but it may have indirect, significant consequences for employee satisfaction and productivity, and thus corporate success.

Besides, it is always a good idea to seek opportunity in any crisis, real or imagined. 

Be well, look after yourself and always look on the bright side of worksite wellness hurdles and life itself.

Domain: purpose
Subdomain: applied wellness

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